I'll give you the slogans of certain magazines. Name the magazine's title. a. "The Magazine of Western Living." b. "Jazz, Blues, and Beyond." c. "Founded by Benjamin Franklin"

These memorable magazine slogans offer a glimpse into the unique identity and history of each publication. For instance, *Sunset* magazine, which began in 1898 as a promotional tool for the Southern Pacific Railroad, truly embraced its identity with the motto "The Magazine of Western Living." This slogan, adopted in 1943, perfectly encapsulates the magazine's focus on homes, cooking, gardening, and travel specifically tailored to the Western United States. It catered to the booming post-war population of the West, providing advice and inspiration for a burgeoning lifestyle.

The slogan "Jazz, Blues, and Beyond" belongs to *Down Beat* magazine, a publication that has been a staple for music enthusiasts since its inception in Chicago in 1934. The name itself is a musical reference to the first beat of a measure. Initially focused exclusively on jazz, the "and Beyond" was added to reflect its expanded coverage of other related genres. *Down Beat* is renowned for its influential reviews and annual polls, which are a significant honor in the music industry.

The claim of being "Founded by Benjamin Franklin" is a cornerstone of *The Saturday Evening Post's* identity. While there's a historical link to Franklin's *Pennsylvania Gazette*, which he purchased in 1729, the *Post* as it's known today was established in 1821. The publishers maintained a connection to Franklin's original print shop. For many decades, particularly the first half of the 20th century, it was one of the most widely read and influential magazines in America, known for its fiction, illustrations by artists like Norman Rockwell, and reflection of middle-American values.